Greggs has announced price hikes on select menu items due to increased costs. The popular bakery chain is upping the price of its two-part breakfast deal, which includes a roll and a drink, from £2.95 to £3.15. Additionally, the three-part breakfast deal, featuring a side like a yoghurt pot or hash browns, will see a price increase from £3.95 to £4.15.
In response to the rising costs, Greggs will also raise prices on some baked goods, such as the empire biscuit, by 5p. Earlier this year, the price of the sausage roll was increased by 5p to £1.30.
CEO Roisin Currie emphasized that despite the price adjustments, Greggs still offers great value. The company cited factors like the higher employer National Insurance rate and the increasing minimum wage as contributors to the elevated operating costs.
Currie expressed the importance of receiving reasonable notice regarding any future changes that may affect businesses. With 2,675 stores in the UK, Greggs reported a 6.1% sales increase in the third quarter of 2025 compared to the previous year. However, like-for-like sales growth across company-managed stores slowed to 1.5%, down from 2.6% in the first half of the year.
Looking ahead, Greggs anticipates 120 net new store openings for the year, slightly below its initial target. The company continues to expand its presence through partnerships with major supermarket chains like Tesco and Sainsbury’s, as well as relocating smaller stores to more strategic locations.
Despite consumer trends favoring saving over spending, Currie remains optimistic that Greggs’ value proposition will attract customers seeking affordable options.
